[Position Summary]

Be the supporting position for promotion & event execution with partners and also be the 

assisting/driving role of development for sponsorship & partnership strategy. 

Report to and manage under P&P manager’s direction for all issues related promotion activities and communication. 

In addition to office & document work, in charge of on-site operation for promotion program execution, 

and assists the P&P manager to obtain approval and consent from related internal and external departments.

To assist development, coordination, and execution of agreed sponsor and promotion partner 

activities covering areas such as in-park exposure and events plus external promotional activities 

and communication campaigns. 

Coordinate day-to-day contact to external partners as well as to the different internal departments of LLKR to ensure successful execution of agreed promotion plans. 

In addition, ongoing monitor and evaluate the implementation and make proposal for adjustments and corrective actions if needed.

[Key Objective]

○ Develop partner and promotional strategy for LLKR under the guidance of marketing manager and the management.

○ Deliver promotional visit targets with various seasonal promotion with assigned partners.

○ Ensure agreed activities with sponsors and promotion partners are implemented in-park.

○ Ensure to reach target KPI securing ROI and continued involvement of existing partners.

○ Secure new sponsorship & promotion opportunities and renew existing contracts with partners. 

○ Support to secure new sponsorship/promotion opportunities and renew existing contracts with partners.

○ Support hotel package product design and sourcing from appropriate partners.

[Scope and Responsibilities]

○ Maintain effective communication with internal teams and finding timely solutions to resolve issues 

    and challenges with assigned sponsors and partners

○ Manage all key reporting metrics in a timely and meticulous fashion•Ensure that the execution of promotion is consistency with Merlin, LEGOLAND and LEGO values

○ Periodically update on promotion and event calendar according to market changes and customer needs.

○ Manage relationship to sponsor partners and ensure LLKR and partner deliver according to agreement. 

○ Coordinate with other Merlin attractions (Sea Life Busan, Coex-Aquarium etc.) 

○ Assist to manage the relationships with LEGO Korea for promotions and collaboration. 

○ Ensure approval of promotional material among relevant stakeholders including LEGO.

○ Ensure contingency plan in place to minimize business risks. 

○ Research, analyze and tracks competitor activities.

○ Be part of handling in-kind contributions and barter agreements with partners (handling promotion offer, sweepstake.

[Skills and Qualifications]

○ Minimum of 3~5 years of experience in management and negotiation of deals with external partners and promotion, marketing plan with them. 

○ Experience of success in building marketing alliances, selling intangible assets and benefits. 

    Ability to collaborate effectively with cross-functional peers and teams. 

○ Ability to take on and learn new challenges and generate creative solutions to obstacles that may arise.

○ Demonstrated ability to manage a large volume of work effectively and efficiently. 

○ Advanced computer skills, particularly with the Microsoft Office suite of projects. 

○ Strong written, verbal communication and presentations skills.

[Education]

○ Bachelor’s degree required. Majors in Marketing, Business Administration, Communications, or other related fields is preferred.

[Work Environment:]

○ Frequent business trip expected

○ Good English skill both in verbal and written is a added point.

[Other Requirements]

○ Ability to quickly build personal relationships

○ Strong knowledge of all in-house technology and handle technical discussions leading to the 

    successful implementation and seamless integration with partners’ systems.